Holden Caulfield Character Analysis - 1368 Words

In J. D. Salinger’s novel, The Catcher in the Rye, we are introduced to an intriguing character named Holden Caulfield. In this narrative, Holden summarizes what happens to him in the past, over a period of three days, starting from when he is in Pencey Prep, an expensive boarding school in Agerstown, Pennsylvania. During this time, Holden goes through many internal hardships and dilemmas, mainly focusing on his view of society and people around him, acting â€Å"phony†. This feeling could be explained by one of the existential themes: Authenticity. Authenticity is wanting you or someone else to live a life that is unique to one’s inner self, and as an individual, while not following and behaving like what society and other people believe.†¦show more content†¦It is clear that he is not happy about D.B making so much, especially from a source that Holden despises. â€Å"He just got a Jaguar. One of those little English jobs that can do around two hundre d miles an hour. It cost him damn near four thousand bucks. He’s got a lot of dough, now. He didn’t use to† (3). It is important to notice the word â€Å"use† being italicized. Holden implies he liked D.B much more when he wasn’t rich. Holden had respect for D.B in the past when he made creative short stories, but now he associates him with every other phony that Holden knows. What Holden does not understand however, is that it is common for someone to pursue in wealth, and money while sacrificing their old life. Zeelengerg, Breugelmans, and Van de Ven state, â€Å"Another viewpoint is that greed is inherent to human nature and that all people are greedy to some extent. Some argue that being greedy is vital for human welfare and that it is an important evolutionary motive that promotes self-preservation† (505). The three scholars claim that everyone is greedy as it is a part of human nature, and some debate that greed is important for happine ss and prosperity. Therefore, Holden has unrealistic expectations on his older brother D.B, for not wanting him to go to Hollywood and become a screenwriter. Furthermore, another example of a character that Holden believes is not true to himself is Ernie. When Holden arrives to Ernies nightclub in chapter 12, he says,†He had a big damn mirror inShow MoreRelatedCharacter Analysis of Holden Caulfield844 Words   |  4 PagesCharacter Analysis In the beginning of The Catcher in the Rye, we see one type of person in Holden Caulfield. By the end of the book, we see a whole new person. How is it that one person can change as much in a short time period? They change by the experiences they go through. Holden went through a lot of experiences in a short period of time especially, and also in his past history. In the beginning of the novel, Holden has just come back from a fencing game in New York. He has also been kickedRead MoreHolden Caulfield Character Analysis Essay1249 Words   |  5 Pages In â€Å"The Catcher in the Rye† by J.D. Salinger, the main character Holden Caulfield is a nervous and unhappy dropout. After being kicked out of his prestigious high school, he goes to New York City and roams the streets for three days searching for both innocence and adulthood. While he holds a hatred for â€Å"phonies†, people he sees as fakes or cheats, he himself can be portrayed as a phony. Holden admires certain qualities in a person. He likes people who are honest, intelligent and open. He alsoRead MoreHolden Caulfield Character Analysis721 Words   |  3 PagesHolden Caulfield is alone for the first time, forcing him to not only see the reality of everlasting corruption, but also show him he stands alone in wanting to preserve young innocence. Throughout the book Holden is always putting forth efforts to help everyone, further pushing him astray from societys normalities. While some may say that Holden is always distraught because of his own reckless behavior, I say Holden is trying to counter reckless behavior that is being forced upon the young peopleRead MoreHolden Caulfield Character Analysis1730 Words   |  7 PagesThe Catcher in the Rye, the protagonist, Holden Caulfield, undergoes an immense psychological change where he transforms from youth to maturity. The major conflict in the novel which held Holden back from progressing into adulthood had to do with the death of his younger brother, Allie. The way Holden expresses himself and all of the decisions he has made can all be related back to that experience which he has never been able to cope with. As a result, Holden spends the majority of his time alone whichRead MoreCharacter Analysis Of Holden Caulfield1110 Words   |  5 PagesIn the book, The Catcher in the Rye, the most character Holden Caulfield has strange behavioral personalities. It turns into a lot of and a lot of obvious that Holden, an extended method of being sensible, has clouded judgment as he rides an associate emotional roller coaster of mood ups and downs. in these strains, its straightforward that his wide selection of non-public flaws like his distrustful and suspicious of individuals, depressive, and unreasonable attitudes and thoughts come back fromRead MoreHolden Caulfield Character Analysis Essay895 Words   |  4 Pagesreally means something to us. In Catcher in the Rye, written by J.D. Salinger, Holden C aulfield is a 16 year old young man that has gone through some rough times. With a little brother, Allie, that died of cancer at the age of 11, A big brother, D.B., who became big writing childrens books so he left for hollywood soon after Allie’s death. Holden has been dropped out of three schools, and is currently attending Pency. Holden doesnt have much to be happy about in his life, not really much to live forRead MoreCharacter Analysis Of Holden Caulfield s The Catcher Of The Rye 1733 Words   |  7 PagesCatcher in the Rye by J.D. Salinger, Holden Caulfield is faced with multiple â€Å"phonies† that divert him from those he really holds affection for. Throughout the novel Holden shows disgust for certain characters but his ability to build relationships of intimacy are most eminent. Through Allie Caulfield, Holden is able to make a more personal connection. Seeing as how he is now dead, Allie is a savior in the eyes’ of Holden when he is in the time of n eed. Phoebe Caulfield, Holden’s ten year old sister, sharesRead MoreAnalysis Of Characters And Themes Of The Catcher Rye 1537 Words   |  7 Pages Analysis of Characters and Themes in The Catcher in the Rye J.D. Salinger was born in 1919 to a wealthy Manhattan family. He grew up in the same social conditions as Holden Caulfield does in The Catcher in the Rye. The last thing Salinger cared about was being a successful student because he was very lazy, without care for his responsibilities and tasks. Salinger flunked out of many prep schools, and his parents sent him to a military academy named Valley Forge in Pennsylvania, where he graduatedRead MoreCatcher in the Rye- Holden as a Dynamic Character Essay example660 Words   |  3 PagesAlexa Noelle Mrs. Mow American Studies 27 March 2012 Analysis of Holden Caulfield Throughout the novel The Catcher in the Rye Holden sees the world as an evil and corrupt place, however it is clear that he gradually comes to the conclusion he cannot change it. The first instance demonstrating Holden’s progression is when he sees the profanity written all over Phoebe’s school. In this moment he finally understands that it is inevitable to enter adulthood and realizes the impossibility to tryRead MoreAnalysis of JD Salingers The Catcher in the Rye1594 Words   |  6 PagesAnalysis of JD Salingers The Catcher in the Rye J. D. Salinger wanted to write a story, that many believe is at least partially autobiographical, about the angst of being a teen age boy trying to navigate the transition between adolescence and adulthood. The story has been a constant in lists about the best American novels written in the twentieth century, and it has received much criticism also. It is not that people do not believe that Caulfield would have cussed as much as he does or that

Education Is Life Iself Free Essays

EDUCATION IS LIFE ITSELF Once John Dewey said, â€Å"Education is not preparation for life; education is life itself. † It is quite difficult, even impossible to contend for the statement. We should clearly understand that education is a long process which lasts for the whole life. We will write a custom essay sample on Education Is Life Iself or any similar topic only for you Order Now More than that life is the best teacher we might ever have. In other words, we can denote that we live educating ourselves and educate ourselves for living. First of all, it is interesting to note that the notions â€Å"education† and â€Å"life† can be regarded as identical ones. The matter is that speaking about education we keep in mind that it is not just a period of life but a lifelong process of learning. As Albert Einstein once noticed, â€Å"Intellectual growth should commence at birth and cease only at growth. † Keeping to the point it should be also mentioned that education can be given and taken anywhere – at school, university or home. It doesn’t matter. However, there is no better teacher than life itself. Nobody can dispute it. People learn much deeper and more effectively through their own actions and mistakes. Life motivates, directs, controls and evaluates us. Life teaches us. What is more important, life is always fair towards us. That is why we consider life to be the best teacher. To sum up, it should be said that every person has his own attitude towards education. For some people education seems to be an obligation, even a burden, for others it is the meaning of life, for the rest it can be a means to achieve some higher goals†¦ but there is no doubt, education is the most powerful tool that has a certain impact on our lives. The other question is how to use this tool. Nukhayeva Kamila How to cite Education Is Life Iself, Essays

Communication skills in Accounting Profession

Question: Discuss about the Communication skills in Accounting Profession. Answer: Introduction: Managerial profession require managers to handle and lead groups or teams of subordinates and peers. Their professions demand certain skills which make them competent for the positions. For example, an accounts manager needs to have accounting skills and a profound knowledge about areas like taxes, tariffs and so on. Competencies refer to the qualities like leadership qualities, decision making ability and so on which managers should have to carry out their functions and include skills (DuBrin, 2015). The skills differ with job roles like; the skills of an accounts manager are different from a marketing manager. However, competencies go beyond skills and are expected from people holding same position like; both the marketing and the accounting managers should have a deep knowledge of macroeconomic and microeconomic scenario (Whittington, 2014). Communication skills are one of the most important skills managers should have and one of the most important competencies of an accounts mana ger (Coombs, 2014). Literature review: All internal and external operations of the business organisations involve flow of money and impact their financial positions. The accounts managers around the world along with their departments record the impacts of these operations in terms of money and present them before the apex managements. These require them to have strong written communication skills due to the following reasons: The nature of accounting: The accounts managers have to be good communicators who are able to present accurate information before the apex managements on time. Accounting by nature is a complex and vast area which encompasses financial transactions, profits, risks, investments and so on. IT is regarding as an art of reporting which has evolved with technology and has international influence as well (Owen, G. (2013). The financial reporting has to be communicated to the stakeholders including shareholders. This complex nature and the far reaching impact of financial reporting require the accounting managers to have very strong written communication skills. This helps them to communicate accurate financial and accounting information to the top management and the stakeholders. This helps the management to take accurate strategic business decisions in various fields like risk, investments, business diversification, marketing and so on. Figure 1. Complex financial statement of an organisation (Source: "Commonwealth Bank", 2017) Client communication: Business organisations today irrespective of size, work mostly on stakeholders approach. This makes the strategic policies and decisions important to entities like suppliers, distributors and consumers to whom the companies sell their products. The accounts manager have to communicate accurate decisions to these bodies in various written forms like mails, website updates, newspaper reports and so on. The written communication helps the supply chain elements and consumers to take important decisions regarding purchase and stocking of goods. For example, a rise in stock prices of General Motors published in newspapers and journals will aptly encourage the suppliers to work with the company. The prospective buyers will also consider buying Ford by the company because such written communications also reflect the credibility of the products of General Motors (Wilshere, 2017). Quotas: All organisations sell products to their clients and have several departments involved in these functions. They project certain sales targets which are the quotas. The account managers communicate the financial resources allocated to these departments in various forms of written communication. Accurate and transparent communication by the accounts departments helps these departments to prepare budgets according to which they function. For example, accounts departments communicate the amount allocated to the departments like production, research and development, sales and so on. He also informs them about their bonuses, target revenue and other financial information. It can be pointed out that a strong and transparent accounts department headed by managers with strong written communication skills are crucial to successful companies. Reporting: The accounts managers prepare several financial reports like annual sales forecasts, quarterly profits from sales and so on based on the sales reporting. They are responsible for presenting and reporting this information before the senior management in integrated manner. Experts forecast that Integrated Reporting (IR) has strong impact on the short and long term goals set by the management (Rensburg Botha, 2014). Thus transparent written communications from the accounts managers help the apex management to take strategic decisions. IR and the accurate financial reporting by the financial managers are aligned to the present corporate structures based on stakeholders theory. Today the future of all organisations depend on the judgements of stakeholders consisting of investors, customers, shareholders, governments, financial institutions and all other external entities. Their judgement is in turn dependent on accurate communication of financial reports. The management communicates the financial reports to the stakeholders on being provided the information from the accounts managers. Thus, the written communication competencies of the accounts managers form the ground of accurate reporting of a companys position (Cornelissen, 2014). Investment and financial strength: The accounts managers of multinational companies are responsible for communicating important financial information to the management. These figures are published in several journals and reflect the financial strengths of the companies. These written communications encourage investors to invest in the stocks of the companies which help them to generate capital from the market. It can truly be said that the accurate written communications from the desk of accounts managers help companies attract investment. This forms the base of the enormous global capital strength of the organisations. The financial strength of organisations reflects their competitive strength and market position. For example, Vodafone reported on March 7, 2017 announced a market capitalisation of USD 71.12 billion on NASDAQ (Sparks, 2017). NASDAQ forecasts a rise in the share index of Vodafone in the future. This increase in share price can also be attributed to the communication of market capitalisation of Vodafone . Market capitalisation reflects the financial strength of a company which attracts capital investments. Figure 2. Chart showing rising share index of Vodafone (Source: "Vodafone Group Plc (VOD) Stock Chart", 2017) Importance of written communication to an accounts manager: The corporate communication initiated by the accounts manager plays a very crucial role in the operations of a company. The communication forms the basis of decision making procedures both within and outside the originations. External functions: Accounts managers need to have very strong communication skills because their reporting has profound impacts on the stakeholders decision. The consumers today prefer buying goods and services from producers to use sustainable technology to produce their goods. The accounts managers communicate the pricing strategies through online and offline journals and newspapers (Palmer Greenblat, 2017). The investors depend on these corporate announcements by the accounts managers before investing. Thus, the ability of the finance managers to communicate accurate information to the stakeholders help a company to create a positive image of itself in the market. It helps the company to gain favourable business positions and deals in the market. Internal functions: Accounts mangers are dependent on all the other departments like sales and production to get important information. For example, the production department provides the figures of stock of raw materials and work in progress. The sales department provides sales figures and forecasts which reflect the revenue, debtors and bad debts. All of these items are a part of the financial statements and reporting. The accounts managers present the same before the top management and the shareholders. The accounts managers in turn communicate allocation of capital towards various departments like operations, administration and so on. The reporting of the accounts manager forms the basis of financial and strategic decisions by the management which are again communicated down the hierarchy. Written communication skills of accounts managers ensure that the reporting is free from manipulations and accurate. Thus it is the very foundation of smooth operations within the organisations. It results in bett er understanding between the management and the employees, thus creating a healthy organisational culture (Khan, Muttakin Siddiqui, 2013). Crises management: Risk is an integral part of all business activities and impacted by the global economic happenings. The accounts managers through the financial statements communicate the business risks like credit risk exposures and trade market risks in various financial documents. The management can take important strategic decisions to diversify those risks and face crises situation. Written communication as a competence: The written communication skills of managers are a part of their managerial competencies. The companies train their management to sharpen their communication skills as a part of their managerial competencies. The communication skills enforce other skills like judgement, teamwork, and reliability. It makes managers transparent before the management, peers, superiors and subordinates (Tench Moreno, 2015). Conclusion: As an accounts manager, it is crucial to have written communication skills because the role of a manager is to present accurate information before the higher management. The managers with excellent written communication skills are more successful and become eligible from promotions and recognitions. The managers aspiring to build great careers should posses superior communication skills and should be competent of preparing various statements and reports. Communication skills should be accompanied by other skills like initiative and creativity, judgement, dependability, commitment, adaptability, problem solving and so on. These skills will help managers to create positive impacts on the management, superiors, peers, subordinates and the companies as a whole. References: Commonwealth Bank. (2017). commbank.com.au. Retrieved 28 March 2017, from https://www.commbank.com.au/content/dam/commbank/about-us/shareholders/pdfs/annual-reports/2016_Annual_Report_to_Shareholders_15_August_2016.pdf Coombs, W. T. (2014).Ongoing crisis communication: Planning, managing, and responding. Sage Publications. Cornelissen, J. (2014).Corporate communication: A guide to theory and practice. Sage. DuBrin, A. J. (2015).Leadership: Research findings, practice, and skills. Nelson Education. Khan, A., Muttakin, M. B., Siddiqui, J. (2013). Corporate governance and corporate social responsibility disclosures: Evidence from an emerging economy.Journal of business ethics,114(2), 207-223. Owen, G. (2013). Integrated reporting: A review of developments and their implications for the accounting curriculum.Accounting Education,22(4), 340-356. Palmer, D., Greenblat, E. (2017). Woolies: more to do on prices. Theaustralian.com.au. Retrieved 28 March 2017, from https://www.theaustralian.com.au/business/in-depth/global-food-forum/global-food-forum-woolworths-has-more-work-to-do-on-prices/news-story/4bcbbe39fdab56f7ad654ad7ea281952 Rensburg, R., Botha, E. (2014). Is Integrated Reporting the silver bullet of financial communication? A stakeholder perspective from South Africa.Public Relations Review,40(2), 144-152. Sparks, C. (2017). Stock for Investors Portfolio: Vodafone Group Plc (VOD) | The Ripon Advance. Theriponadvance.com. Retrieved 28 March 2017, from https://theriponadvance.com/stock-for-investors-portfolio-vodafone-group-plc-vod/12163067/ Tench, R., Moreno, A. (2015). Mapping communication management competencies for European practitioners: ECOPSI an EU study.Journal of Communication Management,19(1), 39-61. Whittington, R. (2014). Information systems strategy and strategy-as-practice: a joint agenda.The Journal of Strategic Information Systems,23(1), 87-91. Wilshere, B. (2017). Analysts Review: General Motors Company (NYSE:GM) Post Registrar. Postregistrar.com. Retrieved 28 March 2017, from https://postregistrar.com/2017/03/27/analysts-review-general-motors-company-nysegm/

Nostalgia And Indo Nostalgia A Theory English Literature Essay free essay sample

The elusive word Nostalgiais formed from the two Grecian roots: nostos return place and algia hurting. The Oxford English Dictionary 1998 defines nostalgia as A signifier of melancholia caused by drawn-out absence from 1s place or state ; terrible homesickness. The New Oxford Dictionary of English ( 1998:41 ) defines Homesick as Experiencing a yearning for one s place during a period of absence from it, and nostalgia as A sentimental yearning for the yesteryear. In other words, the Grecian term Nostalgia agencies to return place and algia is a painful status. It is that type of hankering which makes an single restless to repossess and reinvent the yesteryear. Davis F. ( 1982:18 ) defined nostalgia as A positively toned evocation of a lived yesteryear, and argued that: The nostalgic experience is infused with imputations of past beauty, pleasance, joy, satisfaction, goodness, felicity, loveaˆÂ ¦nostalgic feeling is about neer infused with those sentiments we normally think of as negative, for illustration, sadness, desperation, defeat, hatred, shame, and maltreatment. We will write a custom essay sample on Nostalgia And Indo Nostalgia A Theory English Literature Essay or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Other theoreticians like Ortony, Clore and Collins ( 1988 ) viewed nostalgia as a portion of the negative subset of well-being emotions. Specifically, they categorised nostalgia under the hurt and lost emotions. The affectional signature of nostalgia is considered to be sadness or mourning about the yesteryear. Best and Nelson ( 1985 ) , Hertz ( 1990 ) and Peters ( 1985 ) besides endorsed the position that, nostalgia involves the injuring realisation that some desirable facet of one s yesteryear is irredeemably lost. Johnson Laird and Oatley ( 1989:81 ) defined nostalgia as positive emotion with tones of loss. They viewed nostalgia as a complex emotion, characterised by high-ranking cognitive assessment and propositional content. In their sentiment, nostalgia is happiness related emotion ; yet at the same clip, it is thought to raise unhappiness because of the realization that, some desirable facets of the yesteryear are out of range. Werman ( 1977:393 ) proposed a similar position t hat nostalgia involves Pensive pleasance, a joy tinged with unhappiness. In her singular book The Future of Nostalgia, Harvard professor Svetlana Boym ( 2001 ) says that the word was coined in 1688, by the Swiss physician Johannes Hofer to place the homesickness of Swiss soldiers who reacted physically to the hearing of certain common people tunes and the feeding of countrified soups while on missions away from place. She centers her survey on the effects of go forthing one s civilization and residing in another and of researching metropoliss, rich in archeological beds of memory. She besides distinguishes nostalgia as either being renewing, as in retrieving a lost place, or brooding, as in determining a certain manner of believing about a peculiar clip and topographic point. In the latter, memory becomes a transformative and a rehabilitative power. Actually it was used by the Swiss Physician Johannes Hofer ( 1688 ) to mention to the inauspicious psychological and physiological symptoms displayed by Swiss soldier of fortunes who plied their trade on foreign shores. He conceptulised nostalgia as a medical or neurological disease. Symptoms were thought to include relentless thought of place, turns of crying, anxiousness, irregular pulse, anorexia, insomnia and even surrounding esthesiss. Further, He regarded it as A intellectual disease caused by The rather uninterrupted quiver of carnal liquors through those fibres of the in-between encephalon in which impressed emphasis of thoughts of the Fatherland Cling. ( McCann, 1941: Rosen, 1975 ) It was no longer considered as a neurological upset but alternatively, came to be considered as a signifier of melancholia or depression. Scholars in the psychodynamic tradition described nostalgia as an immigrant psychosis ( Frost, 1938:801 ) A mentally repressed compulsive upset ( Fodor, 1950:25 ) and A regressive manifestation closely related to the issue of loss, heartache, uncomplete bereavement and eventually depression. ( Castelnuovo Tedesco, 1980:110 ) Nostalgia as the Idiom of Exile: In political relations, art, music, literature, psychological science and even pop civilization, nostalgia is the parlance of expatriate, as Boym ( 2002 ) says, Adam and Eve as paradigms. While it may be a stretch to conceive of their yearning for the prelapserian apple after they left the Garden of Eden, it is surely true that, through the old ages, the expatriates and emigres that followed their way from their Eden to another state either tried to retroflex the nutrients of their fatherland or they taste esthesiss of their childhood. Almost without exclusion French chefs, particularly when transplanted to America, nostalgically craved the simple soups, daubes, and pot-au-feux of their childhood. The four-star chef Fernand Point believed that, his female parent s cookery was the best sort of cookery and his adherents Paul Bocuse and Alain Chapel besides went back to the simpler nutrients of the countryside in a motion called nouveau culinary art that captured immediate attending in France and abroad, known as culinary art de meres, these hereditary cookery thoughts perpetuated in their several states fed their psyches every bit good as their organic structures. Nostalgia proved to be a powerful force at that place. Nostalgia in Literature: Literature abounds with powerful nostalgic plants like, Jean Jacques Rousseau s Confessions and Henry David Thoreau s Journal both motivated by early memories of a purer, more guiltless, psychological every bit good as physical topographic point, to which there is no possible return except through memory. It was Marcel Proust, nevertheless, who irrevocably linked the subjective and frequently undependable vagaries of memory with the specialness, centripetal mode and physical presence of nutrient. In chase of vanished clip, he found a transfiguring minute in the gustatory sensation of a madeleine dipped in a cup of calcium hydroxide flower tea. Although he frequently had passed the aureate shell-shaped Gallic cookies in patisseries, it was non the sight or gustatory sensation of the madeleine itself or even the tea, but the esthesis, that instantly took him back to those Sunday forenoons in Combray with his Aunt Leonie, when he was a cherished kid and non the bored grownup he had bec ome. The recollection of nutrient and more specifically, the feeding of a repast became a trigger point to his self-discovery through the manner of nostalgia. Memories of a wistfully longed for earlier clip, be non merely in novels, but besides in the assorted autobiographical signifiers. In Memories of My Life, Auguste Escoffier remembered his childhood in Villeneuve-Loubet and wrote about watching his gramps, toast staff of life and spread it with a peculiarly strong local cheese called brousse. One Sunday, when the immature Escoffier tended the fire while his gramps went to church, he prepared the same cheese toasts, which he so savoured with a glass of sweet vino. Seen from the position of the mature and successful chef he had become, the incident was an illustration of how easy it had been for him to fulfill both his wonder and his gourmandise. In other personal narrations, olfactory properties rekindled memories of other kitchens. Writing about turning up in his female parent s embarkation house in a Feast Made for Laughter, Craig Claiborne described the odor of shredded onions, Apium graveolens dulce, green sweet Piper nigrums, and garlic sauteing together in butter or oil. The odor pervaded the kitchen and in his memory seemed the footing for apparently 100s of dishes his female parent prepared and that he ever identified with Southern cooking and place. And in James Beard s article Delights and Prejudices, beach breakfasts of sauteed razor boodles gathered along the Oregon seashore with the Welsh coney of the household s Chinese cook to typify all that was fantastic about his childhood in Portland. The sights, odors, and gustatory sensations of the vacations about without exclusion, evoke nostalgia. In his testament to childhood, My Father s Glory ; and My Mother s Castle: Memories of Childhood, Marcel Pagnol, recreated his Provencal childhood through the eyes of an ripening and successful film maker. In this autobiography there are scenes about a little male child researching the streets of Marseille and about the household s trips to their rented holiday place in the hills ; where the immature Pagnol learned to run, trap, and research the caves and the wood. Neither before nor since was the Christmas vacation in that topographic point so exciting and memorable, thrushes that, he and his friend had trapped Tumbled from subdivision to ptyalize, a little pine tree from the forest occupied the corner of the room and on its subdivisions hung hurriedly assembled nowadayss and after the Christmas Eve repast, the household feasted on day of the months, crystallised fruit, whipped pick, and the marrons glaces that his uncle had brought from the metropolis. Sing his male parent and unc le greet each other, Pagnol felt a new emotion and as a kid recognised existent friendly relationship for the first clip while tasting the marrons glaces. Autobiographies and memoirs that are driven by gustatory sensation, by memory and existent life, communicate world in a basic manner. When asked about why she wrote approximately nutrient instead than love, war, sorrow and decease, M. F. K. Fisher merely said that, our human hungrinesss for security, heat, love and nutriment were inseparable. And she, more than any other American gastronomical author, combined autobiography and her doctrine of the art of eating to make a intercrossed genre called the culinary memoir. Whether she gently folded formulas into her narrations or merely explored the cloud nine or bad luck of household banquets, vegetable snobbery, the best oyster fret she of all time ate, or larning to dine entirely, she established the familiar I myself form that echoes through modern-day culinary nutrient authorship. The note of nostalgia or yearning for an ideal past that can merely be repossessed symbolically by familiar nutrients, a note that pervades the most memora ble memoirs, has been given a voice in her typical first-person manner. And the ceaseless usage of gastronomy as a sort of alternate to ease all human yearnings has found a varied look in her narrations. M. F. K. Fisher had many impersonators because the act of memory has become a dominant portion of how authors particularly cookbook writers, thought about nutrient in the last decennary of the 20th century and go on to make so. Some memoirs have been straightforward records of the writer s life and his experiences of memorable repasts and formulas have been either abundant or wholly absent. In the best of these memoirs, nevertheless, the formulas have become an extension of the text. They function as a sort of chart of the emotions evoked by repasts or certain minutes frozen in clip. Other memory-plus-recipe books have been obviously cookery books in which nostalgia maps as a stylistic devise. Whether it is an once-in-a-lifetime Reine de Saba, a soothing Toad-in-the Hole or an ordinary macaroni and cheese repast, the pleasances of the tabular array need a author to transcribe them and a author needs a esthesia that is shaped by empathy with the conditions of clip yesteryear every bit good as clip nowadays. Here, nostalgia is a powerful incentive. In his book Long Distance Nationalism Zlatko Skrbis ( 1999:41 ) defines nostalgia as A painful status related to the fatherland , furthermore Roberta Rubenstein, in her book Home Matters describes it as a temporal separation. The recent nostalgic Hagiographas produced by the Anglo-indian community retrieve, idealize, and pine for the colonial yesteryear: a clip when the Anglo-indian community felt a sense of belonging in India. Some historiographers claim that, nostalgia is Possibly the most unsafe aˆÂ ¦ of all the ways of utilizing history. Because, it glosses over the past wickednesss and indignities. However, Rubenstein points out that nostalgia can besides Fix the past and retrieve it in narrative footings, with this penetration we can reason that via nostalgic Hagiographas the Anglo-indian community author like Shashi Tharoor, can revisit and repossess India as a place. The Anglo-Indians are the Indian-European minority of India whose beginnings, development and societal placement are inextricably interwoven within the political, racial and cultural problematics of the English colonization of India. Anglo-indians have historically endured an unsettled place in India. From the beginning of their formation as a group, the Anglo-indian were regarded as Feringhees ( Foreigners ) Although in Independent India the Anglo-indian community is constitutionally recognised as one of India s six minorities, the community continues to busy the combative place within the discourse of Indian national individuality and therefore has historically been regarded as Unhomed in India but in fact, India is the fatherland of the community since it is their place of birth and the sphere of their experiences representing historical memory of community. Thembisa Waetjen ( 1999:662 ) in her The Home in Homeland writes about the thought of unhomeliness as: Unhomeliness is non explicitly homelessness but instead a province of expatriate, of being removed from a topographic point of belonging. In her book Home Matters Robert Rubenstein ( 2001 ) explains that place is Not simply a physical construction or a geographical location but ever an emotional infinite. Anglo-indians have been denied this emotional infinite through the refusal of Indian groups to let them to be a portion of the look of Indian national individuality. In Cartographies of Diaspora: Contesting Identities, Avtar Brah ( 1996:190 ) identifies the strong relationship between Diaspora and the demand to belong to Home . The construct of diaspora embodies a subtext of place. Brah ( 1996: 193 ) asserts that, place and belonging may be built-in to the diasporic status, but how, when, in what signifier, inquiries surface or how they are addressed, is specific to the history of a peculiar diaspora. She goes on to observe that while one may desire to experience at place in a topographic point, the experience of societal exclusions may suppress public announcements of the topographic point as place. This penetration is peculiarly pertinent to the Anglo-indian state of affairs. However, in recent old ages, there has been an increased effort to reflect upon the diasporic status of community, through retracing the history of community and later Remembering India. She besides argues that Land becomes national district, infused with a political individuality through the narratives that relate it to a people. She constructs a patriotism centered on the marrying of thoughts of historical memory, nationality and place. In this connexion, Thembisa waetjen ( 1999:6 66 ) explains that: A fatherland is the landscapeaˆÂ ¦of historical memory that offers touchable images of rootedness and grounded community. Scholars agree that, for diasporic people, the procedure of retrieving fatherland through narrative ( history-making ) is imperative for forgery individuality, keeping cultural ties with the fatherland and for re-establishing cultural links with a topographic point of anterior experience. In his book, Long distance Nationalism Zlatko Skrbis ( 1999:40 ) acknowledges that, it is possible to be a well-integrated migrator in a new state to love and show the civilization of a fatherland. He argues: aˆÂ ¦The relationship between cultural group members and their fatherland and its political establishmentaˆÂ ¦ is one of the chief indexs of their connection to their cultural yesteryears. The relationship between people s truenesss to an cultural fatherland and their integrating into the new host society is non needfully a reciprocally sole oneaˆÂ ¦or put another manner, it is possible to retain a rootedness in the yesteryear with successful integrating into a new society. Akhil Gupta ( 1997:39 ) in his chapter, Beyond civilization: Space, Identity and the political relations of difference provinces that, speech production of Remembered topographic points haveaˆÂ ¦often served as symbolic ground tackles of community for spread people. He clearly argues that, HomelandaˆÂ ¦remains one of the most powerful consolidative symbols for Mobile and displaced peopleaˆÂ ¦ However, bookmans contend that, for diasporic people, it is non possible to to the full retrieve the fatherland ( Lindemeyer, 2001:423 ) the connexions made with points of beginning will be mythic in nature, what Aparna Ryaprol ( 1997 ) in her book, Negotiatiing Identities, claims it as Part existent and portion imagined. In Migrants of Identity, Nigel Rapport ( 1998:8 ) provinces that: Home brings together memory and yearning, the ideational, the affective and the physical, the spatial and the temporal, the local and the planetary. The point Rapport makes here is that, place is the apogee of assorted facets of human experience and interactions with the touchable universe. In her article The re-writing of place: Autobiographies by Daughters of Immigrants Antje Lindenmeyer ( 2001 ) states that, Home can neer be to the full recovered, but has to be reclaimed through the authorship, that is the production of history. The histories Anglo-Indians relate demonstrate that, as a community, their historical memory is embedded in India and that India is embedded in the memory of each Anglo-indian. This realization is paramount to the community achieving a topographic point in India as place. Skrbis defines nostalgia as a painful status related to the fatherland. Marcos Piason Natali ( 2005:25 ) in his article notes that, it was in fact, the Swiss physician, Johannes Hofer, who in 1688, coined the term Nostalgia from Grecian roots. Actually, it has origins in medical history where it had been originally regarded as a disease with physical symptoms that were the consequence of homesicknessaˆÂ ¦ ( Shaw and Chase, 1989:3 ) . In their article, The dimensions of Nostalgia Malcom pursuit and Christopher Shaw ( 1989:3 ) acknowledge that, today the term nostalgia bears metaphorical intending as the place we long for is non geographical but instead a province of head. They besides argue that certain categories or strata within a society ( particularly those whose state of affairs has changed to the worse ) are likely to see a more public and corporate nostalgia. With this consideration in head, the Anglo-indians can be viewed as typical campaigners for going nostalgists. In deed the societal state of affairs of community changed from tolerated during the English business of India to being despised as pseudo-colonialists in post-independent India, doing the Anglo-Indians plaint for India of pasts. So the community uses to define their history as a natural effect of their dowdiness. In encompassing this vehicle of historical look, Anglo-Indians reclaim India as fatherland. However, Rubenstein ( 2001:6 ) thinks about nostalgia in a more positive visible radiation. She argues that, Narratives that engage impressions of place, loss or nostalgia confronts the yesteryear in order to repair it aˆÂ ¦ She farther explains: To fix something is to procure it more steadfastly in the imaginativeness and besides to rectify, as in revision or fix it. Even though one can non literally go place againaˆÂ ¦it may be recoverable in narrative footings. This penetration enables us to understand how a history constructed through a nostalgic lens can let the Anglo-indian community to revisit and recapture India as place. In the deeper registry, it is a painful consciousness, the look of heartache for something lost, the absence of which continues to bring forth important emotional hurt. ( Rubenstein, 2001:5 ) she farther acknowledges: Culturally displaced or exiled people may mourn their separation from fatherland, community, linguistic communication or cultural patterns that contribute to individuality. These people may be more inclined to use nostalgia to re-enter their individuality about a fatherland. Harmonizing to her, a nostalgic response to this status of unhomeliness is more acceptable. She ( 2001:5 ) utilizations: The phrase cultural bereavement to mean an person s response to the loss of something with corporate or communal associations: a manner of life, a cultural fatherland, a topographic point or geographical location with significance for a larger cultural group or the related history of an full ethnic or cultural group from which she or he feels served or exiled, whether voluntarily or involuntarily. Chase and Shaw ( 1989:2 ) explain that: Nostalgia involved a particular manner of being involved in the yesteryear: 1 had to be connected to the object of examination, possibly through affinity or through a broader feeling of identityaˆÂ ¦these were in some manner my people and my present. This manner of believing about nostalgia is clearly evidenced in the history of the Anglo-Indians. Within the nostalgic manner, India and its people become the objects of examination ; the objects of yearning and affinity. The nostalgia experienced by the Anglo-indian community produces a history which creates a window to the alone experience of community. However, this history relies greatly upon memory and the ability to remember those memories. Further Rubenstein ( 2001:5 ) makes this point as she states: Implicit in the deeper registry of nostalgia is the component of heartache for something of profound value that seems irrevocably lost aˆÂ ¦ in the signifier in which it is remembered . In his book Imaginary Homelands Salman Rushdie ( 1991:10 ) makes this same point as he states: It may be that authors in my place, exiles or emigres or exiles, are haunted by some sense of loss, some impulse to repossess, to look back, even at the hazard of being mutated into pillars of salt. But if we do look back, we must besides make so in the knowledge- which gives rise to profound uncertainties- that our physical disaffection from India about invetiably means that we will non be capable of repossessing exactly the thing that was lost ; that we will, in short, create fictions, non existent metropoliss or small towns but invisibles 1s, fanciful fatherlands, India of the head. Although nostalgic history is told preponderantly via remembrance and hence, to some extent through imaginativeness, it is a voice which demonstrates and celebrates the connection of the community to its place of birth: India. What remains of import so, is that, the connexion to topographic point, civilization and people is established through the narrative of historical memory. Writing Home : In recent old ages, an ernest effort has been made by the cardinal members of the planetary Anglo-indian community to utilize the Voice of persons to build and enter a new, localized version of the history of community. One of the ways in which they have tried to accomplish this end is by organizing an Anglo-indian literary competition in which Anglo-Indians were invited to subject short narratives and poesy. Selected parts were later published into an anthology of Anglo-indian prose and poesy tilted Voices of the Verandah. In the foreword to the anthology a outstanding Anglo-indian community member Blair Williams ( 2004:6 ) writes: We are the keepers and purveyors of our community s history, its civilization and values. And we owe it to ourselves, to our future coevalss aˆÂ ¦ to supply them with beginning stuff which goes beyond deformations of fact and derogatory literary stereotypes. Before the last coevals of Anglo-Indians Born in British India fades off, the demand to document our narratives and our manner of life therefore assumes overriding importance. In his statement, Williams recognises that, personal narratives and experiences of single Anglo-Indians constitute historical cognition. He, hence, invites his community to quickly show this cognition into the public infinite of literature so that, it can go a portion of what he hopes and will go a canon of particularly Anglo-indian history. The verse form I remember when by Daphne Ruth Clarke ( 2004:135 ) is an illustration of how nostalgic authorship constructs a history that, privileges local cognition and single experience, which can finally be seen as working to repossess India as place. The nostalgic Hagiographas produced by the Anglo-indian community retrieve, idealise and pine for the colonial yesteryear. A clip when the Anglo-indian community felt a sense of belonging in India. Through these Hagiographas, the Anglo-indian community finds a speaking voice for the articulation of its ain history. Through the procedure of narrating place, Anglo-Indians can dispute the impression that, the community was merely a Lackey of the English and turn out their cognition about India, and portion their perceptual experiences and emotions about life at that place. Here, we can mention another illustration of Anglo-indian author Margaret Deefholts ( 2003:115 ) whose competently titled verse form: Homesickness. A few justifying lines are: I want to walk once more along the metropolis streets Thronged with people ; The peddlers, the mendicants, the urchins, The speed office workers All jostle by me. In the verse form, Deefholts s memories come alive as she calls the assorted elements of her life in India. Her desire to populate these experiences once more through aesthetic remembrance and even literally, is obvious. The most powerful line is India is my blood, my castanetss. In this passionate statement, the reader can see that, from an Anglo-indian position, India is non merely a physical, exterior experience but that Living in India and go forthing India is internalised so that, it becomes the really nucleus of Anglo-indian individuality and the Indo-nostalgic manner in an emotional and religious sense. In showing yearning for India, through the remembrance of personal relationships and centripetal experiences between the community and India, the bond between individuality and topographic point is cemented. The procedure of composing home in a nostalgic manner is cardinal to set uping these bonds, as this type of composing produces a culturally specific history. As the experience of nostalgia unveils feelings, associations and ways of life that are a portion of the memory of community, Anglo-Indians can claim their rightful topographic point in Indian history and India as place through the production of their ain history. A big Anglo-indian Diaspora is the consequence of the status of unhomeliness experienced in India. This nostalgia produces the fiction, non-fiction, play, poesy and narratives that can work to repossess India as fatherland. Indo-Nostalgia is a culturally derived emotion. Unlike basic primary emotions such as choler and fright, it is a secondary emotion composed of both positive and negative feelings. It is a personal contemplation of a valued experience in the yesteryear. It has a double nature- it is both an experience of pleasance and of sorrow, is a cardinal subject of Tharoorian Fiction. In relation to secularization, Shaw and Chase ( 1989:3 ) remark that: Redemptive histories are sterile land for nostalgia. As nostalgia is a culturally acquired feeling, it can be conceptually linked to some basic emotions -most notably those of heartache and depression. This is peculiarly so in Freud s treatment of these emotions in his Mourning and Melancholia ( 1957 ) where melancholia may be represented in current use by the term depression. Grief and depression are reactions to the loss of a loved object, though in depression the sick person may non be able to comprehend what the existent doomed object was ; because it may be masked by repression. There is some similarity between the depression reaction and the nostalgic reaction, since both are responses to loss. It would be possible to see the nostalgic feeling as a phase in the healing procedure of heartache. The symptoms of both involve feelings of wretchedness focused on the lost object. This hurting is accompanied by backdown of involvement in the universe and loss of the capacity and the desire to organize or prolong relationship with other p eople. Freud ( 1957:244 ) explains that: Reality-testing has shown that the loved object no longer exists, and it proceeds to demand that all libidos shall be withdrawn from its fond regards to that object. This demand arouses apprehensible oppositionaˆÂ ¦This resistance can be so intense that a turning off from world takes topographic point and a clinging to the object through the medium of a aˆÂ ¦wistful psychosis. The following two points are of import in the building of nostalgia those are: It is frequently connected with the impression of childhood. It is often associated with nature and countryside. Nostalgia, by contrast with a historical position, does non seek to be analytic but is allusive. This quality of allusive vagueness exists because nostalgia is chiefly a feeling and non a cognitive procedure. Some observers have applied the term to literature that expresses intense experiencing about the yesteryear. As a secondary emotion, it is tender instead than an overmastering feeling. In his novel, A La recherche du temps perdu Proust talk about the yesteryear and the feeling about the yesteryear. The storyteller is remembering the emotion he experienced, when he and his parents returned subsequently than usual from a walk and he was told that his female parent would non be able to see him when he had gone to bed to provide a goodnight buss: How readily would I have sacrificed them all ( pleasances in life ) , merely to be able to shout, all dark long in Mamma s weaponries! Quivering with emotion, I could non take my tormented eyes from my female parent s face, which would non look that flushing in the sleeping room. At the nucleus of nostalgia, it is a sense of loss, that is both mourned and recognized and the societal and personal conditions that are associated with feeling. Current research patterns frequently rigidify capable boundaries auto-biographical and life history surveies are two of the few countries that allow research protocols to widen beyond a capable base and allow a strict fullness. This is the procedure by which an person, in reflecting on and populating through his or her life class, constantly links the yesteryear with the present aˆÂ ¦ in the visible radiation of events and future outlooks. ( Brockmeier, 2000:55 ) By and large a nostalgic memory yearns for something that has gone everlastingly, except in memory. The longing of nostalgia originally formulated as a yearning for a specific topographic point, need non be for a existent topographic point, or so a topographic point at all but may be for past relationships or people existent or fanciful. However, topographic points, specific venues are systematically of import in nostalgic memory and a psychological position is valuable in demoing that venues frequently represent people and bury or repressed relationships with them. The cardinal characteristics of nostalgic feeling are the contemplation of an experience in the yesteryear that was valued and will non return, accompanied by a bereavement of loss that is less tormented than the wretchedness of heartache. There is pleasance every bit good as hurting in this contemplation. In a profound sense, nostalgic longing in combination with negative and traumatic memory pleasance and fondness layered with resentment, choler and antipathy are internalised by the kids of the expatriates and refugees, members of the second coevals. Today the term Nostalgia has been absorbed into mundane address and has shed its pathological intensions of depression and obsessional upset. Nostalgia can intend a passing temper and one which may be partially enjoyable: a feeling of pensive reminiscence or the bitter-sweet remembrance of episodes of personal history. In this sense, the nostalgic individual may be unfastened to accusals of mawkishness or self-indulgence ( wallowing in nostalgia ) but is barely enduring from an affliction. On the other manus, nostalgia sometimes signifies something more lasting than a temper, but still less than a upset: something more like a lifestyle pick. A liking for retro-fashions, in 1970s or 1980s eventides, or period domestic points purchased from stores such as past times might do others want to moan or jeer, but non to name for a physician. From a historical position, the yarn of nostalgia appears to be woven deep into our society and corporate memory, for as a wide cultural phenomenon ( as opposed to a medical diagnosing ) it is coetaneous with post-enlightenment modernness. Nostalgia in this sense, emerges from the shadow of the ideal of advancement. In the 2nd half of the 18th century, it appeared in literature and doctrine as a protest against the rationalism of the Enlightenment, the enlargement of province bureaucratism, the early phases of the division of labor and the society of the modern city. It came of age in the disruptive early decennaries of the 19th century following the Gallic Revolution and the Industrial Revolution in England. The most facile nostalgist of the 18th century was Jean-Jacques Rousseau, who called into inquiry the really premises of the Enlightenment, take a firm standing that progresss in scientific discipline, engineering and the humanistic disciplines had corrupted instead than improve d human behavior. Rousseau lamented the passing of earlier societies in which ( so he maintained ) people s desires were simpler, their compassion more sincere and their relationships more crystalline. In the aftermath of the panic unleashed by the Gallic Revolution, Friedrich Schiller voiced a similar review of modernness in his Hagiographas on aesthetics, reasoning that modern human existences were fatefully divided, non merely within themselves, but besides from one another and from nature. The modern poet could non portray nature merely and straight, but perceived it as something distant, foreigner, or apparently unrecoverable, something to hanker for instead than to bask. Schiller pointed to the distant, tempting illustration of ancient Greece for a theoretical account of the integrated person. These authoritative histories of modernness and its ailments set the co-ordinates for many of the statements pursued by its hereafter discontents. Romantic literature shortly became satu rated with manners of yearning and dissatisfaction, as poets and authors sought a declaration to the sensed modern split between capable and object, head and nature. Often these urges had a pronounced throwback constituent, such as the idealization of childhood and of simple people or a yearning for the life and art of distant times such as antiquity or the in-between ages. Philosophy grappled with dualities such as the strict dualism of Kant, which separated topic and object, disposition and responsibility, the universe as we can cognize it from the universe as it is. The Romantic poets, novelists ventured that Philosophy is truly nostalgia the impulse to be at place everyplace. Nostalgia was now fast going respectable. In some quarters, the longing for a fatherland or for the distant yesteryear, far from being an unwellness in demand of remedy, was seen as stylish or even progressive. The English center categories sought out picturesque ruins or admired Strawberry Hill, Horace W alpole s mock medieval Gothic sign of the zodiac. Under the influence of the thoughts of Johann Gottfried Herder, early 19th century patriots aimed to continue local linguistic communications and civilizations and to memorialize the history of single states, nevertheless little. These were thought to be the foundations of human individuality. Localism the really sentiment that military commanding officers had tried to stomp out could now be held up as a loyal virtuousness. The rapid developments in society that began at the bend of the 19th century provided yet more fertile land, where nostalgia could boom. In this period, for the first clip, extremist alterations in society could take topographic point within the span of a individual life-time. In Britain, the Industrial Revolution and the attendant consolidation of urban Centres and depopulation of the countryside meant that the rate and range of societal disruption were unprecedented. Later, the Victorians came to accept the rapid and cardinal alterations wrought by new scientific discipline and engineering as natural and inevitable. Unsurprisingly, so, the 19th century cultivated a new sense of clip, which was unknown to feudal and even to early capitalist societies. Time was viewed in preponderantly linear instead than cyclical footings and could be recorded, monitored and standardised through the usage of precise instruments. If the hereafter was now a beginning of unprecedented exhilaration, so the yesteryear, by the same item, could be said to be out of range in a stronger sense than of all time before. Indo-Nostalgia: A Concept Indian yesteryear is a land of hoarded wealth for rich fictional and artistic creative activity. Indo-nostalgia can non be defined in a individual sentence. It is more a thing of realization, of perceptual experience. It is a direct entree to an Indian head. It is a dramatic passion of doing and remake of India through fictional signifiers and manners. It does non lie in alien content but in the head behind the administration of that content. Whether, one writes about apples or flowers or Mangifera indicas or mountains. The point life attitudes , modes of perceptual experience is of import in this connexion. In other words, It is India in microcosm . It is the sum sum of all that is reflected in the manner of life of Indian people- their thought procedures and mentality on life and their demands, purposes and aspirations. It is an get awaying manner of keening for India. Furthermore, it is an alien esthesia. Indian consciousness is deep-seated doctrine ; hence there is no better yardstick than Indo-nostalgia to mensurate the civilization of the state and to value Indian fict ion. However, Indo-nostalgia is a fictional technique to project the image of India, non merely to convey it, with her ain cultural individuality but besides to make an consciousness of this individuality in the heads of her ain people and the remainder of the universe. Indo-Nostalgic Writing- A Novel Experiment: Indian novels are thoroughly Indian in intervention and esthesia. What characterises the Indo-nostalgic authorship is really the head, the psyche behind the administration of the content, the life-attitudes and manners of perceptual experience. Rooted in the native psyche, the Indian author struggles to get by with the spirit of the modern universe and puts Forth its ain curious fruit. Bhabani Bhattacharjee ( 1966 ) says in an interview that fruit-bearing: aˆÂ ¦has non merely been traditionalaˆÂ ¦writer can non populate without roots. An Indian author deeply concerned with lives of the people can non acquire transplanted from the Earth of centuries-old traditions despite full exposure to alien influences. Indian English authors are nourished by the foreigner consciousness. They province how they have been in the Indian surroundings and compose about their experiences of today s Indian society without losing the national individuality. Indian English literature is greatly conditioned by Indian geographics, Indian manner of life, civilization and address wonts in different lingual countries. An Indian author can asseverate that he is right in researching himself as an Indian English author that his landscape is Indian, his idea is moulded by his political, societal, economic and philosophical scene, so on and so forth. What they see is the Indian scene- the flowers, the fruits, the trees, the mountains, the gardens, the temples, the huts, the trough, the motley, multi-lingual, multi-cultured people and what they feel the effervescence of the Indian disposition. Professor Srinivasa Iyengar ( 1962:293 ) justly points out the true Indian consciousness as: To be Indian in idea and feeling, emotion and experience, yet besides to tribunal the graces and submit to the subject of English for look, is a fresh experiment in originative mutant. There are successes and failures, and the failures are possibly more legion than the successes. All the same, there are the work forces and adult females who have courageously run the race and reached the end, and they deserve due acknowledgment. Shashi Tharoor has retained close connexions with India. His grandma and female parent still live in India, in Palakkad territory in Kerala and he visits them frequently. For him, India is a state ; which despite of differences of ethnicity, geographics, linguistic communication and faith holds together through its common attachment to an thought of India. He ( tharoor.com ) avers: aˆÂ ¦If America is a runing pot, so to me India is a Thali, a choice of deluxe dishes in different bowls. Each gustatory sensations different and does non needfully blend with the following, but they belong together on the same home base and they complement with each other in doing the repast a satisfying meal. Shashi Tharoor justly says that, Americans, Englishmen or even Australians have frequently set their fiction in lands outside their ain. Indians write about India without exoticness. He ( tharoor.com ) says: I write of an India of multiple truths and multiple worlds, an Indian that is greater than the amount of its parts. English expresses that diversity better than any Indian linguistic communication preciously because it is non rooted in any one part of my huge state. At the same clip, as an Indian, I remain witting of and connected to my pre-urban and non-anglophone ancestors ; my novels reflect an rational heritage that embraces the ancient heroic poem Mahabharata, the Kerala common people dance and the Hindi films of Bollywood , every bit good as Shakespeare, Woodhouse and the Beatles. Shashi Tharoor believes that, his life has been a multi-cultured experience, though non peculiarly a hit of those assorted civilizations that have been portion of his development. He lived in England, America, India and Europe and in South East Asia- that is a multiplicity of experiences and different civilizations. The diplomat says, I write for the same ground that a cow gives milk. As an emigre, he ( tharoor.com ) has drawn his literary stuff merely from India: aˆÂ ¦I have grown up here. My mind ; my values have been shaped and formed by the experience of turning up in India. So India affairs really much to me, and I want in bend to count to India and the manner I can make is through my Hagiographas. I have written things that matter to me and I believe affair to other Indians. I am certain at some point in my fiction I will research, non so much the UN universe possibly yet, but surely the universe of Indians abroad. I have done this to certain extent in my journalistic Hagiographas so seting it into my fiction is surely within the kingdom of possibility. But non instantly, I still have adequate to state about India that in privation to state. In the present research work, representative novels of Shashi Tharoor have been examined, analysed and evaluated against the background of the societal, political, cultural and literary scene of India to get at the much desired decision. The construct of Indo-nostalgia is neither a replacement for subject nor even a deliberate chase to make a sort of self-mystification. It is the self-generated flow of the heritage of Indian civilization and non merely a fast one that develop an inventive endowment. It is an artistic engagement that affects the Indian originative spirit ; that is Conscious s fictions and wistful symbols to detect Indo-nostalgia. In showing a yearning for India, through the remembrance of personal relationships and centripetal experiences between the community and India, the bond between individuality and topographic point is cemented. The procedure of composing home in a nostalgic manner is cardinal to set uping these bonds, as this type of composing produces a culturally specific history. As the experience of nostalgia unveils feelings, associations and ways of life that are a portion of the community s memory. So Indian authors like Shashi Tharoor can claim their rightful topographic point in Indian history and India as a place through the production of Indo-nostalgia. Myth as a Particular characteristic technique of Indo-nostalgia: The word Myth has been so invariably used in literature of the universe over the last few decennaries that it has now become something of a cliche of the literary unfavorable judgment. Besides its usage in literary unfavorable judgment, the term is besides used in a assortment of significances in sociology, anthropology, psychological science, doctrine and in comparative faith, each field of survey puting it with different intensions. But its usage in literature is more extended now-a-days and involvements the literary critics more widely than anyone else. One basic inquiry may harvest up as to why are myths of import in the survey of literature? Why are myths and legends a important factor in the thought form of the authors? The reply to these inquiries is non hard to happen. It is really interesting to theorize why poets and authors have ever been drawn towards myths and fables. The first and first ground may be their quality of eternity and antiquity. Myths are old faraway distant things ; of course they lend enchantment and appeal to the modern people. The appeal of the Indian fabulous narratives, in malice of their distance from modern-day world does hold a sort of cardinal significance. The Indian authors are cognizant of this and recreated the myths with all their literary possibilities. Another ground is that, myths along with common people narratives and ancient fables provide abstract narrative forms. Northrop Fry ( 1963:27 ) has made a important comment on this: Writers are interested in ( them ) for the same ground that painters are interested in still life agreements because they illustrate indispensable rules of story-telling. There is another ground in favor of the presence of myths in literature. This position may non be accepted by all but its importance can non be ruled out entirely. It is the nature of all myths. Writers and poets are ever attracted to myths, chiefly because myth is literature. Myths are ethical, philosophical, spiritual and cultural. Indian myths are portion of Indian literature ; we can therefore assert that, myth embodies the nature and spirit of full literature. Hence, Shashi Tharoor makes extended usage of myths in his fiction. A comprehensive analysis of the differentiation between the witting and unconscious usage of myth is made clear. In literature, there are chiefly two ways in which myths are used. Of the two utilizations, the witting usage of myth is a popular literary device and portion of the modern universe. This is the method used by Eliot in The Waste Land, by James Joyce in Ulysses, by E. M. Forster in A Passage to India and by ONeill in Mourning Becomes Electra etc. All these authors differ widely in their techniques and purposes, but there is one common component in their diverse methods. Each of them uses fabulous or classical state of affairss or characters in a modern context, thereby seeking to light the quandary of modern-day adult male, sing him in a larger position of clip. The naive reader reads the narrative for its ain interest, but when the mythical or classical analogue is recognised, his response to the work is enriched by an component of acknowledgment. To run into our terminals in this affair, we shall see non merely the literary myths used by them such as narratives from the Mahabharata, the Ramayana and the Puranas but besides from the local fables, folk-lores every bit good as crude rites like the ritual for rain, for crop or birthrate and similar other beginnings, in order to add to the novel a particular feature of Indo-nostalgia. The Scope of Myth in Making Indo-nostalgia: The thing may non look to be hard at all because the people of India are closer to their mythology as the modern Irish or British people are to Celtic or Greek fables. The Indian people are profoundly witting of their civilization, their rich yesteryear. They still grow up absorbing the myths and fables of the state. Here, it is about a usage to declaim the fabulous narratives to the kids and along with their growing they of course develop a strong captivation to this aureate exchequer of the myths. The public recitation of narratives from the Ramayana, the Mahabharata and the Puranas, indicating out its modern-day relevancy is even now a life tradition. The influence of the heroic poems in our national life is so ascendant and far-reaching that, if a universe position is required to do literature meaningful in footings of shared human experiences, so the Indian heroic poems offer a widely accepted footing of such a common background which permeates the corporate unconscious of the w hole state. The witting usage of myth is a technique adopted in Indian fiction for heightening the consequence of modern-day state of affairs. Reflecting on the public-service corporation of the usage of fabulous mention in Indo-Anglican novels, Meenakshi Mukharji ( 1991:8 ) observes: aˆÂ ¦since most of these myths are portion of the heritage of all Indians regardless of their linguistic communication, utilizing myth as a symbol for the Indo-Anglican novelist is an first-class artistic solution of the jobs originating out of the heterogeneousness of his audience. The modern-day novelist is preoccupied with the thought of showing the Whole of modern life. In set abouting such a effort, James Joyce turned to the traditional model of the Odyssey and the influence of the entire European literary traditionaˆÂ ¦for Indian authors, a preoccupation with the Radha-Krishna fable or an fable based on Draupadi s pick of hubbies would supply a similar critical connexion. The force before and after divider becomes a re-enacting of the Kurukshetra fratricide. Myth strengthens the functionality of the fiction ; history justifies the claim of the text on actuality. Meaning and truth are influenced by their historical place and can non be set apart from history. The genuineness of the literary text lies within the reader s imaginativeness and the construction of the text ensures the topographic point of the reader in the fictional universe. Hence the demand for re-writing the heroic poems in footings of modern-day history arises. The authors like Shashi Tharoor with an informed consciousness so as to redefine themselves and their individuality in the context of their Indo-nostalgic roots, to measure and shift their past assert images of individuality, of community, of myths, of history, of civilization. The fictional text devising of import efforts to dispute and level the colonial impact on the mind handle the delicate issues of civilization, history, political and economic power constructions and their complex branchings within the persona l and public building of national individuality. Myth authorises socio-cultural forms and sometimes validates and creates new 1s. It embodies the rights, responsibilities and duties of adult male in relation to his environment and the physical universe. It is connected with the history of adult male, picturing the present every bit good as the yesteryear. Myth incarnates the universe of world ; it is apprehended through nostalgic experience. Myth comprises in itself the cardinal conventions of the cultural and interpersonal relationships. No societal civilization can insulate them since these myths have become portion and package of its nostalgic substructure. With the strata of civilization, the engagement of myth comes into being. Myth fundamentally expresses those events which throws visible radiation on the relationship and privileges of of import characters and hence, indirectly expresses the modern-day ethos. It creates the household, society and the corporate unconscious. They are in the visible radiation of world- civilizations the powerful media to recognize the single civilization. That is why, the authors draw on the unlimited verve of myths. Ultimately myth is concerned with the pursuit for understanding the significance of nature and civilization. Myths make the past apprehensible and meaningful. They relate past with the present for the continuity of myth is mostly with mention to the present. The map of my th is to function as an inventive and symbolic construction giving Indo-nostalgic nutriment to a society. In the words of Gould Eric ( 1981:28 ) : aˆÂ ¦Myth is a synthesis of values, which unambiguously manage to intend most things to most work forces. It is allegory and tautology ground and irrationality, logic and phantasy, waking idea and dream, reversion and perennial original and metaphor, beginning and terminal. Fabulous forms have been produced by Indian English authors, lasting after the disappearing of the historical tradition. When history is transformed into myth, it loses truth of facts but gets permanent consequence on human head. These myths are born out of Indian history. Myth and history being the twin aims of literature viz. delight and direction which go manus in manus in the new texts screen both nostalgic considerations and societal concerns. The freshly liberated authors like Shashi Tharoor evoke the colonial yesteryear in an attempt to level Eurocentric impressions of history and de-mystify colonial heroes. Since literature has its roots in history yesteryear or nowadays, both myth and history posses their ain ideological underpinnings. The postmodern text moves back and Forth in footings of time-space world depending on the state of affairs. Such text utilizations myth both for speculations and corruptions consequently. As they elevate or subvert the myths for word picture o f truth in Raymond Williams ( 1977:123 ) words the usage of myth in researching modern-day history: aˆÂ ¦in the subsequent default of the peculiar stage of a dominant civilization. There is so a making back to those significances and values which were created in existent societies and existent state of affairss in the yesteryear, which still seem to hold significance, because they represent countries of human experience, aspiration and accomplishment which the dominant civilization disregards, undervalues, opposes, represses or even can non acknowledge. As a affair of fact, the exclusive map of myth prevarications in rapprochement of an original event to construe and explicate human nature in the modern context. And between the new significance and the old event, there lies an ontological spread which fills with an equal symbolic representation. The ancient myths survive in the modern times with all their debatable strength as they deal with the numinous and the sacred. Myth clarify adult male s topographic point in the existence. They are similar mirrors that reflect adult male s interior ego ; they touch the eye-popping highs of transcendency, explore the deepnesss of the context, they make clear the modern esthesia or the modern consciousness. The modern adult male perceives truth of his ain ego in enormous significance in the modern-day clip because of their cosmopolitan entreaty. In modern-day surroundings, the creative person s vision encompasses the conventions, myths, fables and rites of Indian forms highlight the peculiar j obs that beset the modern-day society. The Indian English authors have to seek fabulous microwaves that facilitate communicating in the kingdom of eternity with the experience of the immediate nowadays. It is a originative challenge for them to detect the mythology of our ain ancient civilization to hammer important Indo-nostalgic forms of fiction. In this respect Meenakshi Mukherjee ( 1974:131 ) avers: aˆÂ ¦ Because the Indian people aˆÂ ¦are still closer to their mythology than the modern Irish or British people are to Celtic folk-lore or Grecian fables. The usage of myth in Indian English authorship can be made meaningful if the novelist displacements, selects and orders the helter-skelter stuff by dropping the myth in a new position without botching its kernel in order to transform it to the minutes of modern-day times. Possibly the choice in using the myths, non for art s interest but for the interest of society, will travel a long manner in germinating a rational attitude towards myths. Most of the Indian authors have tried difficult to examine deep into the kingdom of our past experience and by linking with the present one ; they have succeeded in doing the modern-day world clearer and more meaningful. Indian English authors started doing a witting usage of myth much later. Myth authorises socio-cultural forms and sometimes validates and creates new one. It embodies the rights, responsibilities and duties of adult male in relation to his environment and the physical universe. It is connected with the history of adult male, picturing the present every bit good as yesteryear. The difference between myth and history is the record of happenings, whereas myth incarnates the universe of world. History implies logical logical thinking ; on the other manus myth is apprehended through emotional and nostalgic experience. A Study of Culture under Indo-nostalgia: When we talk about Indo-nostalgic portraiture, it is the portraiture of an image of India with the disclosure of her civilization and its rich heritage. Culture is an explorative term which means the sum sum of all that is reflected in the manner of life of a people, their thought procedures and mentality on life, societal construction, values and imposts, their demand, purposes, aspirations and national committedness, expressed through the humanistic disciplines and letters of state. So, the best manner to mensurate the civilization of a state is her literature. It is the literature that adequately comprehends and represents the inner and outer life of a state. The impression Indian consciousness means the consciousness that, India historically has her ain cultural individuality and to project the image of India is non merely a agencies to convey her ain cultural individuality but besides to make an consciousness of this individuality in the heads of her ain people and the remainder of the universe. India has undergone profound alterations throughout the ages and at the same time formed and preserved a sense of individuality. The kineticss of her modern-day development every bit good as her traditions and the worlds of her modern life of course are reflected in the novels written in modern India. The Indian novelist in English makes an effort to cover with the cultural jobs of a modern India. The consciousness of India as a state is at the dorsum of his head, chiefly because he is composing for a larger audience both inside and outside India. Shukla ( 2002:8 ) admits: aˆÂ ¦A curious thing about the Indian novel written in English is its diasporic nature. This tendency gets strengthened and confirmed in the 1890ss. Many novelists like Vikram Seth, Vikram Chandra, Shashi Tharoor, Amitov Ghosh, Gita Mehta and Amit Chaudhari are researching the life in this state from afar. Thematic Preoccupations of Indo-nostalgia: Indian novel reveals the Indian character and Indian life. The author and his audience portion a similar background and common experiences because the cultural units in India tend to be aliened on thematic lines such as faith and ethnicity. The creative activity of Indo-nostalgia in Indian novels is a fresh experience and the procedure by which it has been done is one of progressive ego find for the state. This creative activity of a clearly Indian consciousness and its appropriate look in art distinguishes Indian fiction from that of another state. In fact, these novels achieve a cosmopolitan vision through the representation of a existent piece of Indian life. A ] The Theme of Hunger: The subject of hungriness is rooted in the Indian novels. The people in Indian small towns live from manus to talk to gain their staff of life. They face periodic effusions of hungriness and dearth and base on balls through disking experiences of famishment and arrant poorness. Major novels in English have emerged on the subject of the calamity of hungriness and such novels produce a convincing intervention of this subject which is potentially rich in human involvements every bit good as strongly imbued with the larger force of Indian battle for independency. For case, the hero of Anand s fresh Coolie is a victim of hungriness. Bhabani Bhattacharya s So Many Hungers is a direct indictment of a adult male made dearth. The sad resort of Ira in Kamala Markandaya s Nector in a Sieve to harlotry to salvage her deceasing child-brother is another case in this respect. B ] The Theme of Portrayal of Rural Life: A big majority of Indian English novels portrays rural life of India the life of the tillers of the dirt and inhabitants of the bungalows. India is preponderantly is an agricultural state and the jobs of the small town are the jobs of the state. Ramesh Chandra Dutta s The Lake of Palms and The Slave Girl of Agra, Sardar Jogendra Singh s Nur-Jehan and Nasrin, A. S. P. Ayyar s Baladitya, and Three Men of Destiny, T. Ramakrishna s The Dive for Health and Padmini are the best cases. In this connexion, William Walsh ( 1964:57 ) frankly confesses that: It is difficult for us to take the mentions to the Indian scene, the agricultural tradition, the huge distances, the awful poorness, the deeply important relegationaˆÂ ¦but the really fact that they have gone on making and non providing with an originality of experience. There is consciousness of their ain state s surroundings. With their personal experience and theoretical application, they have transformed the stuff into literature that is cosmopolitan in its artistic entreaty. C ] Meta Fictionality: The postmodern Indian English novels are extremely meta-fictional in nature. Their supporters are self-aware. These novels bring out the artistic rendition of the sociological, cultural and even the political dimensions of the Indian life. These novels attempt to specify new historical dialectic and a sense of topographic point. Using radical technique of Indo-nostalgia, authors like Salman Rushdie, Shashi Tharoor and Amitov Ghosh inquiry the bing power construction. These novelists deconstruct good established impressions of history, tradition, household and patriarchate. Researching the postmodernist and a devising technique, Shukla ( 2002:36 ) assert that: aˆÂ ¦In the 1890ss we can see the efforts made by an Indian author to indigens post modernism, to see how ancient and modern discursive and signifying patterns prevalent in the fatherland can be interpreted into the novel a western genre. They have framed their narrative in the heroic poem, puranic or other Indian constructions. They have exploited the signifier every bit good as the contents of Panchtantra, Kathasaritsagara and other Indian narrations. Contemporary Indian authorship acquires particular significance in a universe identified as A Global Village in which motions of people, engineerings, capital and civilization invariably set up new traditional links. The publication of Salman Rushdie s Midnight s Children heralded a new epoch in Indian English literature. The undermentioned old ages came Shashi Tharoor s The Great Indian Novel, Vikran Seth s The Golden Gate, Amitove Ghosh s Shadow Lines, Upamanya Chatterjee s The Last Burden. Commenting on the novelistic revolutionist authors, Narendra Kumar ( 1997:14 ) avers: aˆÂ ¦Shashi Tharoor, Vikram Seth, Amitov Ghosh and Upamanya Chatterjee are our University marbles. Nurtured in the St. Stephen s mlieu, they have given a new way to Indian English f

Operations Case Essays

Operations Case Essays Operations Case Essay Operations Case Essay Delos Santos, Jerome M. BMG – 10800409 Operman â€Å"Your Garden Gloves† 1. Highest productivity = 2,117 / 2 =1,058. 5 Lowest productivity = 1,965 / 4 = 491. 25 Explanation: There are many possible reasons why the productivity differs when the number of crewmembers increases or decreases. One of it is that as stated on the case the company hires new employees every year. It means that maybe the combination of workers is not effective. For example the best employees were stationed to work together and the average rated employees and their novices were grouped. This is the reason why even with fewer members the crew with better workers was able to have higher productivity. Another possible reason is that the crew with two members has better quality tools than those of the crew with four members. It affects the productivity in a way that even a crew with fewer members can produce a greater number of outputs. On the other hand, tools with bad quality can produce fewer outputs. Maybe the workers who produced les had the bad quality tools, which made them commit more mistakes and repeat their task again and again. 2. One possible reason why the owner decided to go with greater number of workers is that he saw his best workers were already on fieldwork. This made the owner descried to send the crew with four members that are have low rate. Another possible reason is that the owner thinks that the crew can already handle the job that was asked for. He would like to reserve his best workers for a job that will require higher output. 3. One of the possible qualitative issues maybe the experience that each worker has. This experience may greatly affect the performance of a worker in a way that workers with greater experience know more about what he is doing. Another is that of the quality of the tools used. This may affect the productivity in a way that the quality of output may depend on the tools used by the workers. If the quality of the tools is better the output will be better also.

The President Makes Grammatical Errors Too! Tenet vs. Tenant and Obamas Tucson Speech

The President Makes Grammatical Errors Too! Tenet vs. Tenant and Obamas Tucson Speech I got an email from my friend Seth Nowak on January 13, 2011 reporting, â€Å"Obama said ‘tenent’ in his speech last night.   One term president.† The speech to which Seth was referring is the moving, poignant speech Obama delivered following the shooting rampage in Tucson.   Obviously Seth was joking to me, The Essay Expert, that a small error like mixing up â€Å"tenet† with â€Å"tenant† would affect (not effect) Obama’s approval rating. Just a few days before, I had corrected Seth when he said â€Å"tenent† (or â€Å"tenant† he was speaking not writing, so I can’t be sure) when he meant â€Å"tenet.†Ã‚   Thus he could not help but notice Obama’s slip of tongue. To clarify, â€Å"tenet† means â€Å"any opinion, principle, doctrine, dogma, etc., esp. one held as true by members of a profession, group, or movement.† A tenant, on the other hand, is a person, a group of persons, or an entity occupying a space, usually a rental space (my definition). â€Å"Tenent† is not a word in modern English, though in the interests of full disclosure, it is listed on dictionary.com as â€Å"Obs.† (Obsolete).   It does not appear anywhere in the dictionary on my shelf, Webster’s Ninth New Collegiate Dictionary (copyright 1987, the year I headed to college – and if that’s not obsolete, I don’t know what is). Obama’s spoken sentence was as follows: â€Å"They were fulfilling a central tenant[sic] of the democracy envisioned by our founders.† The transcriber was kind to our President.   The text â€Å"tenant[sic]† does not appear in the transcription; instead, the official version in The New York Times reads, â€Å"They were fulfilling a central tenet.† The day before Obama’s speech, I had put â€Å"tenant/tenet† on my list of Top 10 Grammatical Errors of 2011 (scheduled for publication in December 2011).   Why?   Because inside of one week in January, not including Obama’s speech, I heard â€Å"tenant† used incorrectly twice: once by Seth as reported above, and once in a draft of a law school application essay.   I won’t quote that essay here for reasons of confidentiality, but here’s an example of a sentence in a draft law school application essay I received a year ago: â€Å"The general tenants of my thesis was that developing a national childcare system would contribute to the economy and better the lives of all Canadians.† This sentence has two problems:   First, she meant â€Å"tenet†; and second, even if â€Å"tenants† were correct, the verb â€Å"was† is singular whereas â€Å"tenants† is plural.   This client was not accepted into any Canadian law schools, despite the fact that her errors were corrected.   She did get accepted in England. The moral of the story:   If you want to get into law school, or be elected for a second term, get straight about the difference between â€Å"tenet† and â€Å"tenant.†Ã‚   I understand that â€Å"n† sound just wants to come out somehow, but try to keep it in check. So what do you think?   One term or two?   Perhaps that’s really the important question here.

Hygiene Essay Example | Topics and Well Written Essays - 250 words - 3

Hygiene - Essay Example 4. Medical evaluation - This needs to be conducted with the help of questionnaire or medical examination to determine ability of the employee to use respirator before the Fit test. Follow up medical test need to be advised to employees with initial positive response to the questionnaire. 8. Breathing air quality and use - Employers should ensure that supplied breathing air to all the employees is of high purity minimizing moisture content and preventing contaminated air entering into air supply system. 10. Training and information – Employers should give prior training to employees free of cost regarding the use, necessity, fitting of the respirator, their limitations, capabilities, maintenance and storage, effective use in emergencies, how to inspect, put on and remove the seals and retraining is a must in case of change in either work place or respirator or demonstration of inadequate knowledge or use by employee. 11. Program evaluation - Evaluation of respiratory program must be conducted to make sure of its implementation at the work place and ensuring that employees use the respirators properly without any complaint. 12. Record Keeping - The employer must maintain the records of medical evaluations, fit tests and respirator programme. It helps in assessing the adequacy of the programmes and can be made available to affected employees or to OSHA on demand for assessment. United States of Department of Labor, Occupational Safety and Health Administration. (2011). Respiratory protection (1910.134). Washington DC: Retrieved from

People have to solve the smog problem Research Paper

People have to solve the smog problem - Research Paper Example China’s own governmental policies designed to keep the problem of pollution within limits have not been very successful and the national target to keep the concentration of particulate matter within limits was never achieved. The environment belongs to each and every one of us and there exists several ways in which citizens of the country help to reduce the problem and lead a better and safer life. Smog is basically photochemical air pollution. Smog has two major components- suspended particular matter and emissions from factories and vehicles. Smog is basically of two kinds- London type and photochemical type. London type of smog occurs mostly in urban and industrialized areas where coal plants and fossil fuels are consumed in huge quantities. Major components in such types of smog includes particulate matter and oxides of sulfur. Another major form is the photochemical smog which a result of reactions in the atmosphere which are initiated by ultraviolet radiations on emissions. Vehicles are the principal contributors to such emissions. Major components of photochemical air pollution includes oxides of nitrogen, ozone and hydrocarbons (Altshuller, 1978). It is not that that the Chinese Government is least bothered about the environment or problems associated with it. The fact is that the government has greater concern for socioeconomic development and has degraded the environment in the race to become a booming economy. Air pollution monitoring have shown that suspended particulate matter in most regions such as Shanghai and Beijing exceed the limits which can be tolerated by the human body. According to air quality index for Shanghai is 137 and for Beijing is 224, both of which are very unhealthy (Air Quality Index in China, 2015). In fact very recently, the air pollution in Beijing was so high that it became impossible to measure it with the normal air quality methodology. China’s energy demands are

Environmental Scan Paper Essay Example for Free

Environmental Scan Paper Essay For any company to survive in the business environment, they must be accustomed toward any situation within the environment because of certain issues, perceptions, chances, and resources. These are such reasons every business must observe any applicable changes, which can occur within the environment and invent from existing policies to adjust toward variations. For any company to succeed the company will need to conquer the trials and tribulations of the constant shifting environment. An environmental scan were conducted for the two following companies Starbucks, and Cocoa Cola. With the environmental scanning it will increase their chances and distribute their resources in the expectation of the constant changes within the environment. Starbucks was originated in 1971 in Seattle Washington on Pikes Place Market. Starbucks is a specialized whole bean, ground coffee, and tea business/distribution. Over the course of their years Starbucks until this present day builds relationships with millions of customers in over 17,000 stores all over the world. Starbucks are known in Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Belgium, Brazil, Bulgaria, Canada, Chile, China, Cyprus, Czech Republic, Denmark, Egypt, El Salvador, England, France, Germany, Greece, Guatemala, Hong Kong, Hungary, Indonesia, Ireland, Japan, Jordan, Kuwait, Lebanon, Malaysia, Mexico, New Zealand, Netherlands, Northern Ireland, Peru, Philippines, Poland, Portugal, Qatar, Romania, Russia, Saudi Arabia, Scotland, Singapore, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, United Arab Emirates, United States, and Wales. As it has been read Starbucks are very much known all over the world. Of course Starbucks just is not about coffee, they are also specialized in more than 30 different blends of coffee both hot and iced. They also make smoothies (for the health conscious), and different variety of teas such as black tea, green tea, calm tea (herbal tea), and passion tea (herbal tea) just to name a few. Starbucks also sells pastries, sandwiches, yogurts parfaits, salads, fruit cups, and oatmeal. Of course they also make (which is what they are known for) the infamous Frappuccino. The internal environment of the Starbucks company is a representation of the general conditions, which affect their aptitude in executing a successful strategy. The internal elements are their growth of strategy (diversified portfolio), brand management, and human resources. The external environment of the Starbucks company are focused on competition, which are within the same business as them, legal and, political changes, opportunities such as environmental concern, and the demographic social issues such as income per household. Coca Cola one of the major producers, supplier, and vendor of the soft drink industry sells a variety of up to 35,000 different products ranging from their regular soft drinks, to clothing, and collectable toys. Coca Cola sells four of the five top selling soft drink beverages, which are Diet Coke, Sprite, Fanta, and of course, Coca Cola. The Coca Cola company also sell water, juices, and sport drinks. The internal environment for Coca Cola have key attributes, which include competence in the production method, from excellent communication and management skills. For the Coca Cola company to monitor their internal environment, they would need to evaluate the process, which by they can take action on the factors that would cause any kind of inadequacies on the phases of production. Such things as obesity, scarcity, and quality of water have changed the nonalcoholic beverage business, which include changes with consumer preferences based on health and nutritional research. Because of the research consumer taste and needs have changed and also because of the changes of the law and new regulations the Coca Cola company needed to adopt the additional warning requirements, and additional labeling for the warning requirements. Coco Cola understands that the external environment may affect the business and its revenues. The increases and decreases of the economy, the attitudes from consumers, the principals of the consumers, and the demographics of society have a big impact on Coca Colas revenue. Competitive Advantages and Current Strategies Starbucks Starbucks has contributed toward the green movement by informing the public they will only deal with the suppliers that meet the Starbucks standards for sustainable development. Starbucks understands the social influence and how it can ether force a change or contribute toward a change because the company understands that individuals are becoming more concerned with the preservation of the planet earth, which is why Starbucks have teamed up with the Green Team to established company wide recycling, reduction of waste, conserving energy, and conserving water programs. Another concern that Starbucks have taking into consideration are the publics growing concern of healthy eating habits. It is imperative for Starbucks to guarantee that their products are not labeled as unhealthy, so they have added more health conscious choices such as salads, smaller portions of pastry, and healthier liquid choices for the health conscious consumer who enjoys the Starbucks environment. Coca Cola Coca Colas strategy is to target the distinct market groups that are divided by competitive intensity and socioeconomic levels. They have implemented a planned product, pricing, and packaging strategy through certain channels of distributions so they can gain operational efficiency within the company. Coca Cola have used such events as the Super Bowl and the World Series to attract the consumers attention with their commercials. The customer surveys help the Coca Cola company with their marketing strategy and show, which adjustments would need fixing. Such marketing strategies such as phone surveys, social media, mail surveys, e-mail surveys, and text messaging assist the company on further marketing strategies on improving their revenue. Such things as market leadership, joint ventures, managerial expertise, inventive business solutions, and flexible organizational structure have giving Coca Cola a competitive advantage (Coca-Cola FEMSA, 2010). Coca Cola also provide managerial expertise training programs to improve their abilities, The inquiries for both companies on sugar content in the products have increased. Also there are negative doubts about their recipe of sugar content effecting weight control, pop culture, and society. Over the course of the years Coca Cola have adjusted their recipe because they are using crafty marketing and distributing smaller products so criticism can decrease on their products. To improve further recognition in Latin America the Coca Cola company have had joint ventures with companies in Mexico and Brazil. They also have plans on heightening engineering and supply capacity so they can boost operational effectiveness. References Business Unit. (2010). Retrieved from http://www.femsa.com/en/business/coca_cola_femsa/ Coca Cola . (2012). Retrieved from http://www.thecoca-colacompany.com/citizenship/energy_climate_protection.html Recycling and Reducing waste. (2012). Retrieved from http://www.starbucks.com/responsibility/environment/recycling Goals and Progress . (2012). Retrieved from http://www.starbucks.com/responsibility/global-report/environmental-stewardship